From the viewpoint of an
entrepreneur selling products and/or services to the public, you
can enter the world of Internet commerce one of two ways;
This checklist should be applicable to both situations. It is
presented as a series of Yes/No questions.If you answer NO to any
item, you should treat it as a deficiency that must be addressed
before you are ready to go on-line as a merchant.
| Question |
Yes |
No |
| Have you ever purchased a product and/or
service on-line? |
|
|
| Have done on-line research for direct
competition? |
|
|
| Have you developed a profile of your potential
on-line customer? |
|
|
| Have you developed a budget? |
|
|
| Have you set clear and achievable goals for
your on-line business? |
|
|
| Do you have a business plan prepared? |
|
|
| is your financing in place? |
|
|
| Can you operate for a year with no profits from
your on-line site? |
|
|
| Do you have a plan for the design, development,
and operation of your on-line operation? |
|
|
| Do you have a plan for advertising you on-line
operation? |
|
|
| Have you determined how you will be paid
on-line? |
|
|
| Have you determined how to handle customer
feedback and problems? |
|
|
| Have you used the Knowledge and Skills
Checklist to determine what services you may need to
outsource or develop? |
|
|
